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Business Perthshire Magazine Athole Design and Publishing

Athole Murray Fleming of Athole Design and Publishing, Perth has his opinion. This article appeared in the Spring 2005 edition of Business Perthshire magazine and was published by Athole Design.

"It is good to vary in order that you may frustrate the curious, especially those who envy you." Baltasar Gracian

The article is reproduced as it was written - clearly grammar and command of the English language is not one of his strong points.

A scanned copy of the article is shown at the bottom of the page to demonstrate the lack of understanding of copyfitting and questionable choice of typeface for legibility!

DISCLAIMER: We had no idea that this article was circulating within the Perthshire business community and thank those for bringing it to our attention. We are happy to feature it on our site so that everyone has there opinion voiced over all our concerns regarding Perthshire and the bigger issues.

For God hates utterly the bray of bragging tongues. Sophocles

The Good, the Bad and the Ugly

The Good

It is good that through my column, I can take this opportunity to inform every single reader, that this magazine and our graphic design business has no connection whatsoever with the www.businessperthshire.com website or www.perthshirebusiness.com which the owner has defaulted to the Rolf Harris website. So no 'bottle' there then?

If you visit the 'businessperthshire' website you will witness a very sad display of self indulgent, self opinionated childish nonsense. And disparaging, and relating to, decent upstanding business clients who write for and have been featured in this very magazine.

There may be a reasonable issue for discussion here, but not in this unprofessional manner.

In a democracy of course, we are all free to air our own opinions, and in business we are all free to alienate our potential clients... if we are that stupid.... obviously some people are!

The Bad

Bad is not a strong enough word to explain the actions and comments from some individuals who are acting like 'spoiled brats', because they failed to get a job. Perhaps their work was not up to the standard required?...... Now there's a ground breaking revelation!!

It is also pathetic to claim to represent the graphic designers of Perthshire.... what a load of twaddle.

The Ugly

It is an ugly site witnessing a business hell bent on self-destruction but hey, it's their choice to commit commercial suicide. After all, who would want to commission people who act in such an unprofessional manner? I find their actions and comments both ugly and offensive, to me as a designer, and for my clients mentioned and inferred on this site.

And, I also notice that my own company name is listed on the site so it's only fair that I thank Sundial Creative for mentioning us. As a typical graphic designer, I do not like getting my hands dirty in the garden but even I know that solar clocks don't work that well in Scotland.... must be the weather?

Athole Murray Fleming of Athole Design and Publishing, Perth, Scotland.

Business Perthshire Magazine Spring 2005

We are so vain that we even care for the opinion of those we don't care for. Marie Ebner von Eschenbach

Stop Stealing Sheep

We have all heard the tale of cowboy outfits operating in the building industry. Seldom do we hear the tale of how badly built websites and inexperienced graphic designers can damage the reputations and profits of a company. Read more.......

bobby watchfire logo


BUSINESS PERTHSHIRE LTD, REGISTERED OFFICES: 5 JUPITER HOUSE, CALLEVA PARK, ALDERMASTON, READING, BERKSHIRE RG7 8NN
Company No. 05604620

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